A Fun New Vendor: Bottoms Up Beer

Here at the FORUM Conference and Event Center, we love being able to offer unique services to our clients and showcasing local companies.

A recent addition to the services we can offer is Bottoms Up Beer dispenser rentals from GrinOn Industries!

“GrinOn Industries CEO, Josh Springer, is the inventor and founder of Bottoms Up Draft Beer Dispensing System; the first-ever draft beer dispenser that fills beverages through the bottom of the cup. The idea came to him in a day dream in early 2008 on the west coast in Washington State. Just four days later he had a functioning prototype in his garage and the rest is history. After some careful strategizing, GrinOn industries relocated to a 26,000+ square foot warehouse in Indianapolis, Indiana in 2011.” – BottomsUpBeer.com


The whole idea behind the Bottoms Up design is to increase profitability. Not only does the unique design turn heads, but it cuts down on product waste, time spent pouring, and time spent waiting. In addition to these benefits, the magnets used in the bottom of the cup are prime advertising space.

So what does this mean to our clients? Not only would they save money by their caterer using kegs instead of bottles, but it would save the attendees money on cash bars if the price could be lowered. Bottoms Up also nearly eliminates beer lines, so guests wouldn’t have to wait as long to get their beer before returning to the event. And on top of all of that, the magnet is a unique way to allow for additional branding, sponsorships, or event swag.

Photos for Verizon and IABR at the Indiana State Fair. Monday, Aug. 11 2014. (Photo Alan Petersime)

Photos for Verizon and IABR at the Indiana State Fair. Monday, Aug. 11 2014. (Photo Alan Petersime)

Bottoms Up is also perfect for weddings! The magnets can feature any design that you like, including wedding logos or monograms, engagement pictures, and names. They are a perfect and unique favor for any wedding.


We are so excited to be able to offer this innovative system as part of our events. This is a unique program designed for our location in connection with Bottoms Up that you won’t be able to find at many other venues! Contact us at conferencecenter@forumcu.com for pricing and more information.

Until next time,



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